PIZZA HUT LAUNCHES NEW "CRAFTED FLATZZ": AN ABUNDANTLY TOPPED & FLAVORFUL HAND-CRAFTED PERSONAL PIZZA BUILT FOR ADULTZZ ONLY
PR Newswire
PLANO, Texas, Aug. 20, 2025
The largest simultaneous global launch in Pizza Hut history - Crafted Flatzz will arrive on menus from the U.K. to Taiwan to Egypt through Fall 2025 and beyond
Each market has their own twist: the U.S. is serving up Nashville Hot Chicken; the U.K. is introducing Pesto Veggie with Balsamic Drizzle; and Taiwan is bringing Korean BBQ to the menu
PLANO, Texas, Aug. 20, 2025 /PRNewswire/ -- Pizza Hut just dropped a pizza game-changer. Introducing Crafted Flatzz, a brand-new, limited-edition pizza lineup designed to bring bold flavors and big energy to your solo pizza moment. Coming off the exceptional fan love for its recent $2 Tuesday Personal Pan Pizza offer, Pizza Hut has a new deal and innovation designed to continue to excite pizza lovers. Crafted Flatzz are just $5 before 5 p.m. in the U.S., delivering bold flavor at a price that's hard to beat.
Kicking off in the U.S. today, Crafted Flatzz is rolling out around the world in more than 20 countries. From Nashville Hot Chicken in the U.S. to Pesto Veggie with Balsamic Drizzle in the United Kingdom, Korean BBQ in Taiwan and Tandoori Chicken in India, in addition to a range of globally consistent recipes, each market brings its own unique twist to this bold new offering. As the largest simultaneous global menu launch in Pizza Hut history, Crafted Flatzz deliver an elevated personal pizza experience – inviting fans everywhere to take a moment for themselves, enjoy bold flavor and feed good times around the world.
Serving up grown-up recipes, Crafted Flatzz, offer more toppings and hand-crafted flavors. Pizza Hut's Adultzz Only campaign is a reminder to put yourself first and savor some well-earned "me time" as you sit to enjoy your new Crafted Flatzz. Check out this video that brings the campaign to life.
So, what's on the menu in the U.S.?
Crafted Flatzz are all about providing pizza lovers with elevated hand-crafted flavors to try at a great value, featuring five elevated recipes that deliver abundant toppings on a lighter, hand-stretched crust.
- Nashville Hot Chicken – Spicy, crispy and drizzled in pickle ranch, this recipe brings the heat with fiery Nashville Hot seasoning, fresh onions, melty mozzarella and a punchy pickle-flavored ranch sauce.
- Chicken Bacon Ranch – Because some combos just get it right. This one layers crispy chicken, smoky applewood bacon, ultimate ranch sauce and mozzarella with parmesan oregano seasoning.
- The Ultimate – Pepperoni, Italian sausage, caramelized onions, roasted peppers and tomatoes on sweet marinara and mozzarella.
- Three Cheese – A gooey, grown-up take on a classic with sweet marinara, mozzarella, parmesan, Romano and oregano.
- Pepperoni Duo – Classic and cup n' crisp pepperoni come together over mozzarella and sweet marinara, topped with a savory cheese blend seasoning.
"Crafted Flatzz represent an unprecedented moment for Pizza Hut as we bring our largest simultaneous global menu innovation to pizza fans around the world," said Aaron Powell, CEO of Pizza Hut. "No matter where you live, everyone deserves big flavor at a great price and sometimes, a moment to enjoy it all to yourself. As a pizza icon and innovator, we're proud to launch Crafted Flatzz globally as an unapologetic celebration of 'me time' as well as good times."
Starting today, redefine your pizza moment and treat yourself to a Crafted Flatzz that's all flavor, no compromise. Check your local Pizza Hut for their new Crafted Flatzz recipes.
In the U.S., Crafted Flatzz are available all day with $5 pricing available until 5 p.m. only. Prices may vary after 5 p.m. There may be an additional charge for extra toppings and cheese. Product availability, prices and participation vary. Taxes, tip & delivery fees not included. Delivery fee is not a driver tip.
About Pizza Hut®
Pizza Hut, a subsidiary of Yum! Brands, Inc. (NYSE: YUM), was founded in 1958 in Wichita, Kansas, and is a global leader in the pizza category with nearly 20,000 restaurants in more than 110 markets and territories. The brand has earned a reputation as a trailblazer in innovation with the creation of icons like Original® Pan and Original® Stuffed Crust pizzas. In 1994, Pizza Hut pizza was the very first online food order, and today Pizza Hut continues leading the way in the digital and technology space with over half of transactions worldwide coming from digital orders. In addition, Pizza Hut has Hut Rewards®, the brand's loyalty program in the U.S. that offers points for every dollar spent on food any way you order. Leveraging its global presence, Pizza Hut also works to positively impact restaurant employees, the communities they serve and the environment through commitments across three priority areas: More Equity, Less Carbon and Better Packaging.
Media Contact:
ALISON BROD MARKETING COMMUNICATIONS
pizza@abmc-us.com
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SOURCE Pizza Hut
